Modeling in General
General discussions about modeling topics.
Revell Unites!
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Ohio, United States
Member Since: May 02, 2010
entire network: 596 Posts
KitMaker Network: 94 Posts
Posted: Wednesday, February 15, 2012 - 06:37 AM UTC
Hello everyone, I just read some interesting news...

Hobbico Inc., based in Champaign, Ill., announced today that it has acquired Revell Germany.

Revell Germany was spun off as a separate company in 2006, and Hobbico has owned the U.S. Revell operation since 2007.

"We are pleased to reunite the Revell brand under one ownership," Hobbico President Wayne Hemming said. "Now Revell can proceed with a worldwide strategy for growth of the core plastic-model business.

"We also view this as an excellent foundation to expand the distribution of our other brands and products into the European market."

After starting the original U.S. company in 1945, Revell founder Lou Glaser established the German operation in 1956. Since then, Revell Germany has been a popular brand in Europe for plastic model kits, paints, tools and accessories. For the last four years, the company has also been a player in the European radio-control vehicle market.

"Hobbico's acquisition of Revell Germany creates an enormous opportunity for our company and our employees," Revell Germany President Hans Remfert said. "With the support of Hobbico as a strong parent company, we have a great opportunity to expand our entry into the R/C hobby segment of the European market."

Just wondering what the rest of the community thinks about this, both in the US and abroad. What do you think of Revell products right now, and how do you expect your thoughts to change with this news?
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Nordrhein-Westfalen, Germany
Member Since: October 22, 2008
entire network: 1,280 Posts
KitMaker Network: 213 Posts
Posted: Wednesday, February 15, 2012 - 08:15 AM UTC
Fear and hope both.


Revell might become another "Nazi Paperpanzer" Company under US directorship


With a better financial backing they might upscale some of their 1:72 models (Fenneck, M48A2) and re-start others (MARS)
and maybe, maybe tackle some "missing ones" like ILTIS and 1.5to

Generally I like Revell since they are one of the few companies producing post WWII german stuff in mass-produced styrene and have nicely expanded their line over the last few years.
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Arkansas, United States
Member Since: June 29, 2009
entire network: 11,610 Posts
KitMaker Network: 3,657 Posts
Posted: Wednesday, February 15, 2012 - 10:39 AM UTC
Hope: improvement of accurracy; expansion of available kits; items that used to only be available in Europe(paints; tools, etc.) will be available in the US
Fear: no real fear; if they don't fufill any of my hopes, there are other brands out there
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Indiana, United States
Member Since: April 04, 2010
entire network: 71 Posts
KitMaker Network: 44 Posts
Posted: Thursday, February 16, 2012 - 12:35 PM UTC
Good maybe they will fix there old worn flash riddled dyes then I will start buying there kits again. ACESES5
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California, United States
Member Since: December 19, 2004
entire network: 2,870 Posts
KitMaker Network: 1,044 Posts
Posted: Friday, February 17, 2012 - 03:09 AM UTC
Hope(cont.) Maybe re-pop 1/32 Mirage III w/IDF marks. Continue BoB twin motor bomber series and others similar.(Wellington? )
Cheers! for future styrene madness!